http://www.builderbrokernews.com/bbn-marketing/mRelNewsletter/August09.html
mRelevance

Not Ignored
Unfriended, Ignored or Deleted?
Tips for Remaining Relevant while Social Networking
Does your Twitter automatically post ALL of your Tweets to your Facebook page? Does your blog’s content post to your Twitter account and your Facebook page? Do you email your latest blog post to all of your friends through Outlook instead of letting them subscribe through your RSS feed? Does your social networking plan include a strategy for which audience you interact with, where you engage them and why? If you haven’t thought through these questions, take time to do so before your become unfriended, ignored, deleted or no longer relevant.

Click here to read more about remaining relevant.


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No Room for Traditional PR in your Budget?

You may be missing valuable media opportunities online, as well as in print! With 85 percent of searches for everything starting online, it seems that journalists are no exception. In fact, a recent study by Middleberg/Ross shows that Internet use by journalists has skyrocketed! The study reports that 92 percent of journalists go online daily to conduct research for the articles they are writing. What are your chances of being found if your press releases and news aren’t there? Make sure your online newsroom is updated frequently.

Click here to read the full article and get more statistics.


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HBABlog.com Launched at EOC Conference
www.HBABlog.com is a new blogging platform specifically for home builders associations. HBA Blog was officially launched at the 2009 National Association of Home Builders Executive Officers Council (EOC) Conference in Louisville, Ky. mRELEVANCE Managing Partners Mitch Levinson and Carol Flammer unveiled the program during their social media session, Social Media Lab: Building a Social Media Program from the Ground Up, to executive officers and senior staff of state and local home building associations.

HBA Blog is a FREE site designed to increase the online visibility for associations and their members. Created by building industry professionals and supported by local industry experts, HBA Blog allows associations to share information about their chapters, councils, education events, executive officers and government relations news and more. HBA Blog members also enjoy the added benefit of being able to follow other associations across the nation.

For more information on www.HBABlog.com contact us
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Seminar Schedule
In August, Carol Flammer has a busy line-up with PR Camp Atlanta, PRSA ICF and the BHI Road Show. Her personal blog has more details. Mitch and Carol just presented two sessions and the EOC conference. They look forward to presenting with Tom Stephani at the 21st Builders Show in September. Additionally they are teaching two courses at BATC in October. Book Mitch and Carol for your HBA, SMC or BIA in 2010, call 770-383-3360 x20.

Click here to review the rest of the year.


August 2009

Find Us
Our Blog
Our Seminars
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770-383-3360
847-259-7312
mRELEVANCE.com

News & Notes

Women & Social Networking – article from Building Women magazine

Carol's Builder Radio interview

Home Technology is more than turning on the lights

Tips for Real Estate Video

New Chicago Office Video

CT Builder Magazine


In The News

Georgia’s Baby Boomers are Staying Home

The Buying Process has Changed

Talk of the Town: Could a new-homes blog be on its way to you?


Recent Launches

Circle 75 blog

EJ Graphics





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Cool Tools

Each newsletter we will introduce you to a new Cool Tool. We’ll explain its Builder Radio on Ningpurpose and give you a few ideas of how to use it.

Have you visited www.Ning.com? With Ning you can create your own social networking site designed around your interest and passions. Whether you are interested in gardening, woodworking or homes, there is a site on Ning that you can join. Or if it isn’t there, you can start one! There are a number of interesting social networking sites on Ning that are worth a peek including The Builder Radio Ning site, which is designed as a source to help you sell more homes.

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